jueves, 2 de febrero de 2012

Innovation in China

A CEO’s guide to innovation in China

Dynamic domestic players and focused multinationals are helping China churn out a growing number of innovative products and services. Intensifying competition lies ahead; here’s a road map for navigating it.




http://www.mckinseyquarterly.com/Strategy/Innovation/A_CEOs_guide_to_innovation_in_China_2919